Business Skills for Creatives

Unlock Your Creative Potential with Business Skills for Creatives!

Master essential business skills and take your creative career to the next level. Whether you’re an artist, designer, filmmaker, or other creative professional, Business Skills for Creatives is tailored to elevate your career. Learn from industry experts during informative lectures, panels, and hands-on workshops that will teach you everything from creating successful marketing campaigns to closing the sale. Business Skills for Creatives has you covered, so you can devote more time to your craft.

Learn the art of crafting a compelling business plan—an invaluable tool for artists and arts-based entrepreneurs alike. Get insider tips on pitching and collaborating with financial backers for vital support.

This four-part series, presented by Broward Cultural Division, concludes with a business plan clinic and workshop, hosted by the Florida Small Business Development Center, where attendees will have the opportunity to have their business plans reviewed on the spot.

Don’t miss this chance to take your creative career to new heights—reserve your spot today.

LOCATION

Destination Sistrunk Cultural Center

1033 NW 6th Street, Fort Lauderdale, FL 33311

SCHEDULE

SESSION ONE: Saturday, June 1, 2024 – 9 am – 6 pm

·        Understanding Your Current State

·        Exploring Priorities

·        Writing the Business and Action Plan

·        Defining the Product or Service – Building a Mix

·        Pricing and Practice

·        Choosing a Business Structure

SESSION TWO: Saturday, June 8, 2024 – 9 am – 6 pm

·        Protecting Your Rights

·        Introduction to Building a Marketing Plan

·        Understanding Consumers and Researching Markets

·        Building a Communication Strategy

·        Raising Capital and Resources

SESSION THREE: Saturday, June 15, 2024 – 9 am– 6 pm

·        Making the Sale

·        Distribution Outlets

·        Civic Engagement

·        Operational Accounting and Finance

·        Paying Taxes

·        Revisiting the Business and Action Plan

·        From the Trenches: Stories of Successful ‘Artrepreneurs’

SESSION FOUR: Saturday, June 22, 2024 – 9 am – 2 pm

·        Working Effectively with Lenders

·        Developing a Brand

·        Business Plan Clinic and Workshop

REGISTRATION Seating is limited, register early. A $100 registration fee includes light refreshments and free parking.

MORE INFO Artists residing in any county are invited and welcome to attend. Register online at Eventbrite.com or contact James Shermer at 954-357-7502 or jshermer@brward.org.

About Broward County Cultural Division
The Broward County Cultural Division advances arts and culture throughout greater Fort Lauderdale. It invests in the creative sector by providing marketing and capacity-building opportunities for artists, organizations, and talent through events and activities that fuel Broward’s creative infrastructure. The Cultural Division includes the county’s Public Art & Design program and grantmaking program that provides over $6 million in annual support for cultural organizations and artists while engaging the community in education and advocacy initiatives. For more information on programs, grants, calls-to-artists, and more, visit @BrowardArts on Instagram, Facebook, or Broward.org/Arts.

Additional Resources for Attendees:

FAU’s Creative Entrepreneur Development Program offers additional resources for your career throughout the year. One-on-one private consulting and training sessions are available to provide further career and business management for artists. Request an appointment by contacting George Gadson at ggadson@fau.edu or 954-294-2408 or learn more online

The Florida SBDC at Florida Atlantic University (FAU) Division of Research offers high-level consulting and training to small and medium-sized businesses in Broward and Palm Beach Counties. The Florida SBDC at FAU has access to robust databases, business research resources, and knowledgeable expert consultants who can help business owners and entrepreneurs successfully navigate the obstacles that come with the stages of the business life cycle, providing no-cost specialized services to fit their needs. From pre-venture businesses (exploring business feasibility) to established businesses (in business over three years), the SBDC at FAU can help.